> ## Documentation Index
> Fetch the complete documentation index at: https://docs.growthxai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Managing Your Leads

> Search, filter, organise and bulk-edit everyone you're reaching out to.

**Leads** lists everyone in the workspace, whichever sender or sequence reached them.

## How leads are matched

Each person is stored once per workspace. A new lead is matched against existing leads by:

1. **LinkedIn identifier**: the part after `linkedin.com/in/` (upper and lower case count as the same)
2. Otherwise **work email**
3. Otherwise **personal email**

If a match exists, the details are merged instead of creating a duplicate. A lead needs at least a LinkedIn identifier or an email.

## Finding leads

* **Search** by name, company, headline, identifier or email.
* **Filter** by client, list, stage, tag, and do-not-contact status (**DNC**). Use **Clear** to reset.
* **Filter on profile data** once leads have been [enriched](/ai-and-data/profile-enrichment): past company, skill, school, profile language, follower count, or posted in the last N days.
* **Save view** stores the current filters as a chip at the top of the list. Saved views are kept in your browser for this workspace.

The table shows 50 leads per page.

## Adding a lead by hand

Click **New lead** and paste a LinkedIn URL or identifier, or enter an email. You can also set names, company, title, headline, emails, client, list and stage. If the lead already exists, the details are merged.

## Lists, stages and tags

Use **Manage** to create, rename, color or delete these:

|            | What it's for                                                                              | On delete                                                          |
| ---------- | ------------------------------------------------------------------------------------------ | ------------------------------------------------------------------ |
| **Lists**  | Groups of leads, such as an import batch or a target account list. Can belong to a client. | Leads keep their data; the list is cleared                         |
| **Stages** | Your pipeline stages, in the order you set                                                 | Leads in the stage have no stage. Only Managers can delete stages. |
| **Tags**   | Free-form labels. A lead can have many.                                                    | Removed from every lead                                            |

## Bulk actions

Tick leads to open the bulk bar. It offers **Add tag**, **Remove tag**, **Set list**, **Set stage**, **Set client**, **Mark DNC**, **Clear DNC**, **Enrol in sequence**, **Enrich**, **Generate AI lines** and **Delete**.

* **Enrich** collects [profile data](/ai-and-data/profile-enrichment) for the selected leads, using leftover capacity only. Anything enriched in the last 90 days is skipped.
* **Generate AI lines** writes an [AI variable](/ai-and-data/ai-variables-and-review) for them, ready for review.

<Note>
  Bulk actions work on up to **10,000 leads** at a time.
</Note>

<Warning>
  **Delete** permanently removes the leads with their tags, relation history, enrollments and tasks. Their conversations stay in the Inbox. This can't be undone.
</Warning>

## Do not contact

Marking a lead **DNC** means no sender will contact them. Their live enrollments end as *suppressed*, and anything queued is cancelled. You can still reply to them by hand in the Inbox. **Clear DNC** makes them eligible again, but doesn't restart old enrollments.

To block whole companies or lists of people — for the workspace, one client or one sequence — use [Blacklists](/crm-lead-management/crm-features-use-cases/suppressions).

## Exporting

Managers can click **Export CSV** to download all leads, or only the selected client's leads. The file opens in a new tab.

## Related articles

* [Lead Profile and Relation States](/crm-lead-management/crm-features-use-cases/lead-profile-and-relations)
* [Profile Enrichment](/ai-and-data/profile-enrichment)
* [Uploading and Importing Leads](/crm-lead-management/importing-leads)
* [How to Export Leads and Conversation History](/crm-lead-management/crm-features-use-cases/export-leads-and-conversations)